There’s so much more to marketing than getting a leaflet created, or creating a social media account. It’s important to create a marketing strategy that meets the needs of your business, your customers and your goals.
Ideally a follow-up either to a strategic workshop or general marketing training. This mentoring approach can also work if you already know what you want to do, but want the extra help to keep you accountable, talk through challenges and get extra support.
edThe workshops to build your marketing strategy are run over half a day or a full day depending upon the size and / or complexity of your business.
Further to an initial Focus Call you’ll be asked to provide some background information about your business, and what you’ve been doing so far, so we can do some preparation in advance.
At the workshop – which can be conducted via Zoom (or face to face once we’re able!) – we will get right under the skin of your business. Marketing actually influences so many parts of your business. There’s so much more to it than having a leaflet designed or creating a social media account.
We’ll look at your ideal target clients, understand how best to communicated your products and/or services effectively, check that your pricing works, and make sure that what you’re doing will really help you hit the goals you have for your business.
This is the strategy bit, and it’s so important to get this right, and have a marketing strategy that meets the needs of your business, your customers and YOU.
But even with the best strategy in the world, if you haven’t got a clue how to bring it to life, it won’t help. So we build a marketing plan. A proper marketing plan, breaking the actions down into step by step tasks with deadlines and responsibilities. It makes implementation much easier when you know exactly what you have to do.
And as well as working out what you’re going to do, we’ll put some measurement metrics in there so you can see how well each activity is working.
It’s all about helping you make informed decisions in your business, so you can plan your business growth.
Half Day Marketing Strategy Workshop – £400
Full Day Marketing Strategy Workshop – £800
If you aren’t ready for the full marketing strategy workshop, but want to try out some different marketing activities, we’ll take you through the basics so you’re confident to do them properly. The Focus Call will help identify which are probably going to be the most relevant topics to start with. Over the next 12 weeks we’ll have fortnightly, hour long calls. You’ll learn how to execute your chosen marketing tactics, plan in the actions and deadlines that you’ll need to make them happen, and measure the results.
Those marketing training sessions are just for you. Tailored to your needs, you can use them to ask questions, work on improving your processes and be held accountable for the actions you said you’d do. It’s so easy to spend a lot of time just thinking about marketing, or putting it on the back burner when more urgent things rear their head. But consistent marketing is the key to consistent results
Again, there’ll be a focus on working out the results of your marketing spend, so you can see how financially successful different marketing tactics can be for your specific business.
£600 (divided into 3 x monthly payments of £200)
Offered as a follow-up either to a strategic workshop or basic training, this mentoring approach also works if you already know what you want to do, but want the extra help to make it even better.
We’ll have two support calls a month (by phone or zoom) and go through what’s on your plan – what you want to achieve and what actions need to be taken to make that happen. We’ll also talk through the challenges you’re facing, provide extra info to make you more efficient, help you crunch the numbers and keep you accountable. All the things that will keep you confident, disciplined and consistent.
Because if you want consistent leads, you have to be consistent in your marketing.
£99 per month
We always love to help, so get in touch.
Book in your twenty minute MARKETING FOCUS CALL and we’ll have a chat about the marketing challenges you’re facing, and what the best solutions might be for you.